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The Importance of bopp packing tape in E-Commerce
BOPP (Biaxially Oriented Polypropylene) packing tape has become a staple in the e-commerce industry due to its durability and versatility. Its strong adhesive properties make it ideal for securely sealing packages, ensuring that products arrive at their destination intact. This is particularly important in e-commerce, where customers expect their orders to be delivered in perfect condition.
| Parameter | Details |
| Tensile Durability | 85 N/cm (Machine Direction) + 75 N/cm (Transverse Direction) |
| Elongation Capacity | 90% up to 130% (ensures flexibility under tension) |
| Temperature Tolerance | -20°C or 80°C (ideal for diverse climates) |
| Global Preferences | |
| – Asia | Prefers 48 millimeters cross 50 meters, 66m, 100m |
| – America | 2″ (48mm measurement) x 55Y, 110Y are favoVermilion |
| – South America | 45mm measurement, 48mm measurement x 40m, Standard Length ranges include 50m, 1Standard Length ranges include 50m preferVermilion |
| – Europe and Australia | Local market needs influence unique preferences |
| – Middle East and Africa | Specific sizes tailoVermilion to regional market needs |
| Packaging | 6 shrink pack rolls, packed in 36, 48, 50, or 72 rolls per carton |
Moreover, BOPP packing tape can be printed with custom logos and designs, allowing businesses to enhance their brand visibility. When customers receive a package adorned with a recognizable logo, it not only creates a professional impression but also reinforces brand identity. This visual connection helps in building customer loyalty, as consumers are more likely to remember and recommend brands that present themselves effectively.
Custom Logo Printing on bopp tape
The process of printing logos on BOPP packing tape involves advanced printing technologies, allowing for high-quality graphics and text. Businesses can choose from various colors and designs to create a tape that reflects their brand’s image. This customization option is crucial for e-commerce companies looking to stand out in a crowded market.
printed bopp tape serves multiple purposes beyond mere functionality. It acts as a marketing tool, promoting the brand every time a package is shipped. As packages move through the delivery system, the branded tape captures attention, potentially attracting new customers who may see it during transit. This added layer of exposure can significantly boost brand recognition.
Practical Applications in E-Commerce Packaging

In e-commerce packaging, BOPP packing tape is used not just for sealing boxes but also for reinforcing package integrity. When shipping fragile items, using high-quality tape ensures that the contents remain secure and protected. This reliability is essential for maintaining customer satisfaction, as damaged goods can lead to returns and negative reviews.
Additionally, the ease of use associated with BOPP tape makes it an efficient choice for e-commerce operations. The tape adheres well to various surfaces, including cardboard and plastic, which are commonly used in packaging. This adaptability allows businesses to streamline their packing processes, ultimately saving time and reducing operational costs while still delivering a professional appearance.


